Building for humans
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This page follows one person, your customer, shown as a single dot, through the things an organisation puts in front of them: messages, websites and systems. It begins with the dot surrounded by clutter, shows the clutter being cleared and rebuilt around the person, and ends with an invitation to talk to Cojani Labs. All of the text on this page is available without the animation.

Your customer is a person.

Everything you put out lands in front of them: a statement, a website, an app. We are Cojani Labs, a communications and technology studio. We make those things work for that person.

Start a conversationSee the work

Scroll to follow them

The noise

Here is what usually reaches them.

They read your announcement. They still do not know what it means for them.

They search for what you sell. They find someone else.

They open your website. They leave without doing anything.

Three of your people ask them for the same details.

And on your own team, someone rebuilds the same report by hand. Every Friday.

None of this is because you do not care. It was built around the organisation, not around them.

The turn

We build it the other way round.

We start with your customer.

Then we work outward.

  • What they need to hear.
  • What they need to do.
  • What should never take their time.

Cojani Labs. Communications and technology.

Here is what we do.

Five things, each for a person who depends on you.

1 of 5

Heard. Someone hearing about you for the first time.

Before anyone visits your website, they have already heard something about you. We help you decide what that is, who carries it and what you say on the day things go wrong.

So when you speak, people understand you and believe you.

Strategic communications and PRStrategy and messaging, media relations, leadership, crisis and event communications.

Explore communicationsAs built for Africa PR Week

2 of 5

Found. Someone looking for exactly what you do.

They are searching, scrolling and asking around. We make sure what they find looks like you, sounds like you and gives them a reason to come closer.

So when they search for what you sell, they find you.

Brand and digital marketingBrand identity, campaigns, content and social media.

Explore brand and marketing

3 of 5

Chosen. Someone deciding whether to trust you.

They will give your website a few seconds. We build sites that say what you do, show the proof and make the next step easy.

So they stay, and take the next step.

WebsitesDesign, writing and development. Sites your own team can update without calling us.

Explore websitesAs built for Africa Renewables Katalyst

4 of 5

Served. Someone doing the work every day.

Your team is holding things together with spreadsheets, chat threads and memory. We build the systems that put the work in one place.

So everyone sees the same customer, and nobody asks twice.

Custom softwareBooking systems, portals, dashboards and internal tools.

Explore custom softwareAs built for AKV Auto

5 of 5

Freed. Someone with better things to do.

Some work should not need a person at all. We find the repeated tasks and automate them with care. The judgement stays with people.

So the Friday report builds itself.

AI and automationWorkflow automation, and training your team to use AI where it helps.

Explore AI and automation

One team for all five.

Your customer does not see departments. Neither do we.

Talk to us about one of these

Who we have built for.

Four pieces of work, and the person each one was for.

Africa PR Week

One summit, one team behind it.

For the delegate deciding whether to make the trip.

We made the new identity, the public website and the ticketing behind the summit. For the delegate, it was one experience.

  • Identity
  • Website
  • Ticketing

Figures to come

Explore the collaboration
africaprweek.com

AKV Auto

Bringing the garage to the customer.

For the driver who cannot give up a day to the garage.

A booking application and a fleet management system. A customer books a service van, follows it to their door and gets on with their day.

  • Booking platform
  • Fleet management
  • Custom software

Figures to come

Explore the collaboration
AKV Auto

Africa Renewables Katalyst

A website and a trading platform for renewable energy.

For the people buying and selling renewable energy.

The website explains who they are. The platform is where renewable energy is bought and sold. One team designed and built both.

  • Website
  • Trading platform
  • Custom software

Figures to come

Explore the collaboration
Africa Renewables Katalyst

Silverback Tours

A climb you can feel before you book.

For the person who wants to know what they are made of.

A system for finding, booking and paying for hikes, with the tools to run them. It opens on a homepage that climbs Mount Kenya as you scroll.

  • Booking platform
  • Payments
  • Interactive story

Figures to come

Explore the collaboration
silverback.tours
A client quote goes here, with name, role and organisation.

Organisations we have worked with

  • Africa PR Week
  • Arbarne Agriculture Group
  • Jacobs Ladder Africa
  • greenlabs
  • Africa Renewables Katalyst
  • Clean Farms
  • Africa Digital Finance Summit
  • Glasshouse PR
  • Majesty Publishing House Africa
Start a conversationSee all work

You always know where things stand.

You and us, together from the first conversation to the handover.

  1. We start by listening.

    To your team, your customers and how things work today. You get a shared brief, a plan and a named lead.

  2. You see the direction before we build.

    Strategy, designs or a prototype you can react to while changing course is still cheap.

  3. Working pieces, on agreed dates.

    You see what is ready and what is not. Feedback goes in as we go, not at the end.

  4. You own what we made.

    Access, documentation and training for the people who will use it. Ongoing support if you want it.

What do you need?

A typical path

  1. ListenYour visitors, your content and what the site must do.
  2. DirectionStructure, page designs and the first written pages.
  3. BuildWorking pages on a private link, reviewed together.
  4. HandoverLaunch, training for your team and full access.

An indicative outline. We agree the real plan together.

A focused project, or a longer partnership. We agree which before we begin.

How we work

By Cojani Labs

We build our own tools too.

Clockpost is our workspace for planning social content, managing client approvals and organising publishing. It is what happens when a communications team and a software team sit at the same table.

Explore Clockpost

Who you will be working with.

I started Cojani Labs because I kept seeing the same thing: good organisations let down by tools and messages that were never made for the people using them. We are a small team on purpose. Wherever you are, you talk to the people doing the work.

Portrait of Gamaliel Sirengo, founder of Cojani LabsGamaliel Sirengo, Founder

Meet the company

Who are you building for?

Tell us about them. A few sentences are enough to start.

We'll use these details to respond to your inquiry. Privacy

Cojani LabsBuilding for humans.